Bloks Group Ltd (Ticker: 325 HK) is a China-based toy manufacturer specializing in assembly character toys. Founded in 2014 and headquartered in Shanghai, the company offers a diverse portfolio of character and assembly toys, including licensed products from popular franchises such as Marvel, Ultraman and Transformers. As of June 30, 2024, the company had 431 SKUs and maintained partnerships with around 50 intellectual property franchises.

Bloks Group Ltd will list on the Main Board of the Hong Kong Stock Exchange on January 10, 2025. The company plans to offer 24.12 million shares globally, with an expected price range of HKD 55.65 to 60.35 per share, aiming to raise HKD 1.4557 billion (USD 187.4 million). The offering is managed by Goldman Sachs (Asia) and Huatai Financial Holdings Hong Kong Ltd.

The proceeds are earmarked for expanding product development, increasing production capacity, and strengthening the company's market presence in the toy industry.